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Join our podcast hosts Lily Smith and Randy Silver for in-depth conversations with some of the best product people around the world! Every week they chat with people in the know, covering the topics that matter to you - solving real problems, developing awesome products, building successful teams and developing careers. Find out more, subscribe, and access all episodes on <a href="https://www.mindtheproduct.com/the-product-experience/">The Product Experience homepage</a>.

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<div id="buzzsprout-player-15129518"></div><script src="https://www.buzzsprout.com/1797429/15129518-what-organisations-get-wrong-about-market-expansion-chui-chui-tan-growth-and-strategy-expert.js?container_id=buzzsprout-player-15129518&#038;player=small" type="text/javascript" charset="utf-8"></script>



<p>Join us on this week&#8217;s podcast as we explore international product growth with Chui Chui Tan of Beyō Global, an expert in culturalisation. Discover how she helps businesses thrive in new markets by understanding cultural nuances and values. From her user experience roots to her role as a global consultant, Chui Chui highlights the importance of cultural intelligence in product development and international strategy, offering tips even small enterprises can use for growth.</p>



<p><strong>Featured Links:</strong> Follow Chui Chui on <a href="https://www.linkedin.com/in/chuichuitan/" target="_blank" rel="noreferrer noopener">LinkedIn</a> | <a href="https://beyo.global/" target="_blank" rel="noreferrer noopener">Beyō Global</a>| <a href="https://beyo.global/books" target="_blank" rel="noreferrer noopener">Buy</a> Chui Chui&#8217;s book <em>&#8216;Research for Global Growth &#8211; Strategies and Guidelines for Cross-Cultural Insights&#8217;</em></p>

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Join us on this week's podcast as we explore international product growth with Chui Chui Tan of Beyō Global, an expert in culturalisation. Discover how she helps businesses thrive in new markets by understanding cultural nuances and values. From her user experience roots to her role as a global consultant, Chui Chui highlights the importance of cultural intelligence in product development and international strategy, offering tips even small enterprises can use for growth.

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<strong>Featured Links:</strong> Follow Chui Chui on <a href="https://www.linkedin.com/in/chuichuitan/" target="_blank" rel="noreferrer noopener">LinkedIn</a> | <a href="https://beyo.global/" target="_blank" rel="noreferrer noopener">Beyō Global</a>| <a href="https://beyo.global/books" target="_blank" rel="noreferrer noopener">Buy</a> Chui Chui's book <em>'Research for Global Growth - Strategies and Guidelines for Cross-Cultural Insights'</em>

Podcast

How to prioritise your work for impact- Nacho Bassino (Product Leadership Coach)

It’s the Strategy, stupid – Andrew Martinez-Fonts (VP Product, Honeysales)

How to achieve better results by changing your mindset – Connor Joyce (Senior User Researcher, Microsoft)

Product-led growth in action – Partho Ghosh (VP of Product, Uberall)

Using AI in healthcare products – Tetiana Telenczak (Head of Product, Merck Group)

How to improve your relationship with data – Heather Williams (Director of Product, Elsevier)

How Citi is accelerating AI in banking – Tariq Maonah (SVP of Product and Engineering, Citi)

Why can’t we get accessibility right? Claire Bauden (SVP Global Product Design, Global Payments Inc.)

Product outcomes and company values go hand in hand – Brian Walsh (SVP of Product, Pendo)

What organisations get wrong about market expansion – Chui Chui Tan (Growth and Strategy expert)

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